New cohorts start monthly. Next one kicks off this Thursday.
BUSINESS IN A BOX · 90-DAY INSTALL

You want a cleaning business. You just don't want to be the one cleaning.

In 90 days I'll help you open a remote cleaning agency that books clients and pays independent cleaners while you're somewhere else. I've run mine this way for 19 years across 5 cities.

New lead · 9:14 AM
Hi! How much for a 3 bed, every other week? We have a dog 🐶
Hi Sarah! $186 per clean. I can have someone there Thursday at 10. Want me to hold it?
Yes please!!
JOB COMPLETED · 2:47 PM
$186
3 bed · bi-weekly · photos uploaded
you weren't there ✓
Cleaning the house
8 hrs · sore back · 1 paycheck
Owning the business
📱 phone + laptop
🐾 dog park by 8
19YEARS
5 CITIES
0 MOPS
the exact model my agency runs on today ↓
LIMITED SEATS
Founding price $5,800
Next group pays $13,000
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until this month's cohort starts
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Start my 90 daysPay in full or 3 monthly payments Talk to Tina first →

Sound familiar?

"Every 'how to start a cleaning business' video starts with buying a mop and supplies. I don't want to clean houses. I want to own the company."
"I'm cleaning 6 houses a week, my back hurts, and the only person not getting paid properly is me."
"If I hand out clients to cleaners, what stops them from taking my clients?"

If any of these is you, keep reading. This page is for you.

I started exactly where you are

I started my cleaning business while working a consulting job. In the early days I cleaned the houses myself. I guessed at prices, and the only people making money were my cleaners.

So I tracked everything: how long every clean took, what every home needed, what clients actually paid for. That tracking became the system. The system let me step out of the houses. And 19 years later, it runs agencies in Rochester, Buffalo, Orlando, Tampa and West Palm Beach.

My actual Tuesday

7:00Tea. Check overnight bookings.
8:00Dog park, Starbucks on the way.
11:30Check-in with my office team.
2:00Pickleball. 🏓

Business in a Box is that system, installed in your business in 90 days, with me on a live call every week to make sure it actually gets built.

— Tina

What's inside the box

Three systems, built week by week. Every week has an assignment, and I check it.

START HERE

The Right Start

  • Your role: you run it, you don't clean it
  • The referral model and why it's different
  • The IRS 20-factor rules and how to stay inside them
SYSTEM 1

The Client Attraction System

  • Marketing that fills a calendar, even in a city you don't live in
  • Pricing & bidding: quote every home in under 2 minutes
SYSTEM 2

The Profitable Conversion System

  • Phone consultations and handling objections
  • Remote walk-throughs and estimates
SYSTEM 3

The Recruiting System

  • Finding, screening and onboarding independent cleaners
  • Systems & processes so the office runs without you
Video lessonsSelf-paced. Watch on your phone.
Weekly liveGroup coaching with me, every week.
AssignmentsWeekly tasks so it actually gets built.
CommunityAsk questions between calls.

Join this cohort and also get

BONUS #1

The Legal Shield: plug-and-play contracts

The two questions every new owner asks me: "What stops my cleaners from stealing my clients?" and "How do I control quality when I'm not there?" These contracts answer both.

  • Your clients stay yours. Non-solicitation and client-ownership terms cover what happens if a cleaner tries to take a client, during and after.
  • Quality you can enforce without managing anyone. Standards are agreed up front, and the cleaner owns the fix if a job comes up short.
INCLUDED
Initial attorney draft$2,500
Reviews & revisions$5,000
Your price$0

Templates, not legal advice. Laws vary by state; have a licensed attorney in your state review before use.

BONUS #2

Private 1:1 kickoff call with me

We pick your market, set your prices and map your first 30 days, together.

BONUS #3

6 months of my GHL platform for $9/month, and I help you set it up

Plus my two best automations installed for you:

  • Speed to Lead: every new lead gets a reply in seconds, even when you're at the dog park
  • 20 Days to Close: the follow-up that turns "let me think about it" into booked clients

Terms apply. See bonus terms below.

90DAYS

Get your investment back, or I keep coaching you free

Do the work: complete every weekly assignment and show up to the lives. If your agency hasn't booked $5,800 in cleaning jobs within 90 days, you keep getting live coaching and community access at no charge for up to 6 more months, until it does.

Guarantee applies only to members who complete every weekly assignment, attend live sessions (or watch the replay within 7 days), and submit proof of their outreach and marketing activity. "Booked" means cleaning jobs scheduled and paid through your agency. Extended coaching lasts until the $5,800 threshold is reached or 6 months, whichever comes first. This guarantee extends coaching; it is not a cash refund. Results are not guaranteed. See full Terms.

Next cohort pays $13,000
$5,800
Founding price, this cohort only
$5,800Pay in full
3 × $2,100Monthly ($6,300 total)
Start my 90 daysStarts this Thursday Not sure yet? Talk to Tina first →
All sales are final. No refunds once enrolled. Your protection is the 90-Day Implementation Guarantee.

Questions

Do I need cleaning experience?

No. You're building the company, not doing the cleaning. I'll teach you what a good clean looks like so you can set standards and price it right.

Do I have to live where I open?

No. I live in Florida and run my Rochester and Buffalo agencies from here. The model is built to run from your phone and laptop.

What stops cleaners from taking my clients?

Your contracts. The Legal Shield includes non-solicitation and client-ownership terms, and I'll show you how to use them from day one.

Is the independent contractor model legal?

Yes, when you set it up and run it correctly. That's why we cover the IRS 20-factor rules and DOL standards in Start Here. Classification depends on how you actually operate, so you'll also want your own attorney and tax pro to review your setup.

When are the live sessions?

Weekly, with replays if you can't make it live. Your schedule is shared when you join.

What if I don't hit $5,800 in 90 days?

If you completed the assignments and showed up, I keep coaching you free for up to 6 more months until you do.

Can I get a refund?

No. All sales are final. If you're unsure, book a call with me first and I'll tell you honestly whether this is a fit.

Start my 90 days